Scottish WidowsConcept direction

Workplace savings, side by side

Pension or other savings: what each is for.

Financial wellbeing Comparison table

Independent Spatial Sites concept. Not commissioned or endorsed by Scottish Widows.

This is a concept direction: the idea, the audience and the design approach, written up before the demo is built. The picture above is a sketch of the layout, not a screenshot.

The interactive feature

Goal filter

Choose a goal (emergency fund, a home, retirement) to highlight the rows that matter for it.

The concept

What it addresses
Material comparing workplace pensions with other ways to save.
Who it is for
Members deciding where extra savings should go.
Their main task
Understand which kind of saving suits which goal.
The next step it offers
Look at the options available through their employer.
Visual direction
A tidy comparison that turns into stacked cards on a phone.
Copy approach
Even-handed. Each option's purpose first, then access, tax and flexibility.

Accessibility in this concept

  • Data table with headers
  • Highlights described in text
  • No information only in the filter

Accessibility review

Not yet reviewed. This is a concept direction: accessibility checks happen when it is built.

Our target is WCAG 2.2 AA. We do not describe a concept as meeting it until automated, keyboard and screen reader reviews are all complete.

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